Many food trends have been going around in the past couple of years. One particular trend that is still is the increasing number of vegetarian or vegan foods and beverages.
Vegetarians and vegans will not consume products or by-products of animal slaughter. It means that they won’t eat any meat, poultry, fish, shellfish, etc. (“What is a Vegetarian | The Vegetarian Society”, 2021)
Keep in mind that there are many types of vegetarianism. However, in general, both vegans and vegetarians will not consume products that supported animal cruelty.
How does this trend affect business in the food and beverage industry in Indonesia?
In 2017, Indonesia was chosen as one of the most vegetarian-friendly countries in the world for vegans to travel according to the Travel Index. (“The World’s Most Vegetarian Countries | Oliver’s Travels”, 2021)
Even if being a vegan is still not yet common among Indonesians, the trends of veganism have grown in many countries.
Food and Beverages businesses in Indonesia need to be prepared because they might encounter foreigners or locals who want vegans’ food.
So, let’s take a look at how vegan trends can influence the F&B business.
Give them options!
Owning a business especially in the F&B industry means that you have to be prepared for various options of your customer dietary preference.
As being a vegan is becoming a trend, consumers are demanding more plant-based food options when they go out to eat or simply buying groceries.
With that in mind, business owners not only in Indonesia but around the world need to make adjustments to cater to their customers’ specific needs.
From a place with fancy dine-in to casual fast-food restaurants, plant-based options should be added to gather consumers’ interests.
Alternatives Ideas
Other than giving them options, business owners could come up with alternatives such as creating a vegan-friendly menu like a vegan burger or even vegan ice cream!
Restaurants, cafés, even catering services have to keep innovating to satisfy their existing clients and attract new ones.
Especially, when the millennials are increasingly conscious of things that are healthy and environment-sensitive.
Besides that, just because it’s vegan products, it doesn’t mean that it is only meant for vegans. Other people can still try and order it.
Given the dietary restrictions are aimed towards vegans and vegetarians, as an owner, it is a must to continue providing an easy way to serve the food that vegans can consume.
What can Abacus Do for you?
Now you can set up your variants from your backend and show them on your POS! Speak with our friendly and experienced team, and they’ll happily guide you on how to do it! Want to know more about what we can do for your business? Email us at sales@abacuspos.co.id.
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REFERENCES:
What Do Vegan Trends Mean For The Food And Beverage Industry?. errand pro. (2020). Retrieved 9 April 2021, from https://www.errandpro.eu/2020/01/05/vegan-trends-food-beverage-industry/.
What is a Vegetarian | The Vegetarian Society. Vegetarian Society. (2021). Retrieved 9 April 2021, from https://vegsoc.org/info-hub/definition/.
The World’s Most Vegetarian Countries | Oliver’s Travels. Oliverstravels.com. (2021). Retrieved 9 April 2021, from https://www.oliverstravels.com/blog/most-vegetarian-friendly-countries/?olv=1qTLl2.
13 Best Countries for Vegan and Vegetarian Friendly Travel. Travel Off Path. (2021). Retrieved 9 April 2021, from https://www.traveloffpath.com/13-best-countries-for-vegan-and-vegetarian-friendly-travel/.
Banyak tren makanan yang telah beredar dalam beberapa tahun terakhir. Salah satu tren khusus yang masih terjadi adalah meningkatnya jumlah makanan dan minuman vegetarian atau vegan.
Seorang vegetarian dan vegan tidak akan mengkonsumsi produk atau produk sampingan dari penyembelihan hewan. Artinya mereka tidak akan makan daging, unggas, ikan, kerang, dll. (“What is a Vegetarian | The Vegetarian Society”, 2021)
Ingatlah bahwa ada banyak jenis vegetarianisme. Namun secara umum, baik vegan maupun vegetarian tidak akan mengkonsumsi produk yang mendukung kekejaman terhadap hewan.
Bagaimana tren ini mempengaruhi bisnis di industri makanan dan minuman di Indonesia?
Pada tahun 2017, Indonesia terpilih sebagai salah satu negara paling ramah vegetarian di dunia untuk para vegan menurut Travel Index. (“The World’s Most Vegetarian Countries | Oliver’s Travels”, 2021)
Meski menjadi vegan masih belum umum di kalangan orang Indonesia, tren veganisme telah berkembang di banyak negara.
Bisnis Food and Beverages di Indonesia perlu dipersiapkan karena mungkin saja akan bertemu dengan orang asing atau penduduk lokal yang menginginkan makanan vegan.
Jadi, mari kita lihat bagaimana tren vegan dapat mempengaruhi bisnis F&B.
Beri mereka pilihan!
Memiliki bisnis khususnya di industri F&B berarti Anda harus siap dengan berbagai pilihan preferensi diet pelanggan Anda.
Karena menjadi seorang vegan sedang menjadi tren, konsumen menuntut lebih banyak pilihan makanan nabati ketika mereka pergi makan atau hanya membeli bahan makanan.
Dengan pemikiran tersebut, pemilik bisnis tidak hanya di Indonesia tetapi di seluruh dunia perlu melakukan penyesuaian untuk memenuhi kebutuhan spesifik pelanggan mereka.
Dari tempat makan mewah hingga restoran cepat saji kasual, opsi nabati harus ditambahkan untuk mengumpulkan minat konsumen.
Ide Alternatif
Selain memberi mereka pilihan, pemilik bisnis dapat menemukan alternatif seperti membuat menu ramah vegan seperti burger vegan atau bahkan es krim vegan!
Restoran, kafe, bahkan layanan katering harus terus berinovasi untuk memuaskan klien yang sudah ada dan menarik klien baru.
Apalagi, saat kaum milenial semakin sadar akan hal-hal yang sehat dan peka terhadap lingkungan.
Selain itu, hanya karena ini produk vegan, bukan berarti hanya untuk vegan. Orang lain masih bisa mencoba dan memesannya.
Mengingat pantangan makanan ditujukan untuk vegan dan vegetarian, sebagai pemilik, adalah suatu keharusan untuk terus menyediakan cara mudah untuk menyajikan makanan yang dapat dikonsumsi vegan.
Apa yang Dapat Abacus Lakukan untuk Anda?
Sekarang Anda dapat mengatur varian Anda dari backend dan menampilkannya di POS Anda! Bicaralah dengan tim kami yang ramah dan berpengalaman, dan mereka akan dengan senang hati memandu Anda tentang cara melakukannya! Ingin tahu lebih banyak tentang apa yang dapat kami lakukan untuk bisnis Anda? Email kami di sales@abacuspos.co.id.
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REFERENSI:
What Do Vegan Trends Mean For The Food And Beverage Industry?. errand pro. (2020). Retrieved 9 April 2021, from https://www.errandpro.eu/2020/01/05/vegan-trends-food-beverage-industry/.
What is a Vegetarian | The Vegetarian Society. Vegetarian Society. (2021). Retrieved 9 April 2021, from https://vegsoc.org/info-hub/definition/.
The World’s Most Vegetarian Countries | Oliver’s Travels. Oliverstravels.com. (2021). Retrieved 9 April 2021, from https://www.oliverstravels.com/blog/most-vegetarian-friendly-countries/?olv=1qTLl2.
13 Best Countries for Vegan and Vegetarian Friendly Travel. Travel Off Path. (2021). Retrieved 9 April 2021, from https://www.traveloffpath.com/13-best-countries-for-vegan-and-vegetarian-friendly-travel/.